Tourism is one of the world's most rapidly growing industries and it has emerged as a fast growing sector in terms of employment and income generation. Hotels are complementary to it. Business of both depends on each other and hence are taken as same industry. Its contribution to the world economy is very significant. World Travel and Tourism Council has identified tourism as the world's most rapidly developing industry and its contribution to the world economy has almost doubled from 1990s. Besides employment generation, tourism sector has played a pivotal role in poverty alleviation and sustainable human development.
Against this background this collection of papers contributed by renowned writers, academicians and experienced administrators in the field of hospitality management embodies critical analysis of various aspects of tourism industry, both in theoretical and practical terms and makes concrete suggestions for revamping the tourism and hotel industry in India. The book examines the global, national and regional evolution of tourism sector, unfolds the recent issues and facets in tourism viz., geographical information system, strategic management, health, marketing strategies, sustainable development, service quality, personalization, natural environment, eco tourism and the impact of terrorism on tourism industry and a few micro level studies from an experimental perspective. |
