CONTENTS:- Preface 1. Press and its Freedom 2. Today's Media 3. The Principles and Ethics 4. Mass Media: Theory and Practices 5. Making a Media List 6. The Screenwriting 7. The Structure of Monomyth 8. Cinematography 9. Writing for Radio: The Basics 10. Audio Broadcasting 11. Television Writing
DESCRIPTION
During the recent years mass media has invaded the life of a common man in a big way. Upto seventies, mass media mainly remained confined to cinema, newspaper and radio. It was in the early eighties that audio-visual electronic medium in the form of television invaded the Indian scenario in a big way. The Government created huge infrastructure for spread of television network in the country. During this decade itself, advent of computers and Video Cassette Recorders (VCR) also supplemented the audio-visual media, putting well established medium of cinema to shade.
