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Research Methodology in Management / Desai, Arvindrai N.
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Research Methodology in Management
Desai, Arvindrai N.
 
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List Price : US$ 41.49
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  Book ID : 32925
  ISBN-10 : 81-313-0374-8 / 8131303748
  ISBN-13 : 978-81-313-0374-0 / 9788131303740
  Place of Publication : Delhi
  Year of Publication : 2008
  Edition : (First Edition)
  Language : English
  23 cm.
   
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 CONTENTS
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 DESCRIPTION
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Exigencies of Industrial development have created value differences in problem solving and decision making processes of organizational goals and individual needs. People, things and ideas, personality, productivity and parsimony are battle grounds for covert and overt behaviour. They can be evaluated through different methods. Problems like human resources, rural electrification, public health, manufacturing and marketing finance and public administration are slippery and full of probabilities. This book has been written primarily for those who have little or no previous training in mathematical statistics, but who have some training or experience in the presentation and handling of statistical data. Research in Social Sciences is undertaken with the objective of verification or falsification of hypotheses. Research in management, however, adds further complexities as a result of the decisional dimension. This book attempts to examine the various aspects of research in management in the above context.
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