CONTENTS:- Concepts and nature research; Methods and techniques of research; Research problem; Nature and formulation of hypothesis; Research design; Source of information and collection of data; Sampling and sample design; Scaling technique; Pilot study and pretesting; Observation method; Preparation of schedule and questionnaire; Interview method; Data processing; Analysis and interpretation of data; Accounting tools in business research; Estimation and tests of significance; Test of significance fort small samples; Non-parametric tests; Application of linear regression models in business and economics factor analysis and multi-dimentional scaling techniques; Report wiring: Structure and components.
DESCRIPTION
Research in common parlance refers to a search for knowledge. The research is an academic activity which comprises defining and redefining problems, formulating hypothesis or suggested solutions; Collecting, organizing and evaluating data; making deductions and reaching conclusions; and at last carefully testing the conclusions to determine whether they fit the formulating hypothesis.