CONTENTS:- Acknowledgements; Folk Media in Development Communication; History and Growth of Sample Folk Formats; Research Methodology; Profile of the Performing Artists; Use of Formats in Development Communication; Discussion and Conclusion;
DESCRIPTION
The present work, based on 'Use and potential of Folk Media in Development Communication: A Study of Select Folk Formats', is the result of his vast and rigorous field work. As Dr. Daya Kishan Thussu of the Department of Media and Communication, Glodsmiths University of London Opinioned "I found the work very well structured and rigorously researched... it is fluent and make convincing case for the role of Media and Development Communication".
