CONTENTS:- Section I: Personnel Management; Section II: Entrepreneurship Development and SSI Sector; Section III: Operations Management; Section IV: Financial Management; Section V: Management of Development; Section VI: General Management; Section VII: Marketing Management.
DESCRIPTION
Globalisation and Libralisation are the recent trends in the emerging economies of the world. To cope with the challenges of survival, competitiveness and growth business management discipline assumes much more importance. Functional Management research is being recognized as a powerful tool of transformation of different sectors of a fast developing economy. Our knowledge about organizations and management practices within them is likely to be richer if it is based on both the practitioners' experiences and the researchers' rigorous empirical research. Management of an organization is a mixture of science and art, hence, when forming models of Business and Management, it is important that room is left for including not only scientific knowledge but practical wisdom also. Further focus on research skills of business managers (through formal course requirements in research methodology and practical research projects) is not only desirable but also mandatory if companies and other organizations are able to compete and survive in a fast, competitive and turbulent business world. This book on globalisation and Functional Management highlights the contemporary issues in functional management research.
