CONTENTS:-
I. Tourism : THEN AND NOW :
1. According to Chamber's Encyclopaedia
2. As Per the Lexicon Universal Encyclopedia
3. Oceanians
4. Mediterranean Peoples
5. Ancient Rome
6. Europeans
7. The Grand Tour
8. Americans
9. Early Tourist Attractions
10. Spas, Baths, Seaside Resorts
11. The First Travel Intermediaries/Travel Agents
12. Transportation Advances
13. Accommodations
14. Early Economic References
15. Tourism : Now
16. Patterns of International Tourism at the Global Level
17. WTTC Tourism Satellite Account, 2001-2011 : The Global Picture
II. WHAT IS TOURISM? :
1. The Nature and Concept of Tourism
2. Concept of Tourism
3. Defining Tourism
4. Approaches to the Study of Tourism
5. Tourism System
6. Tourist
7. Distinction between Traveller, Visitor, Tourist, Excursionist and Transit Visitor/Transient
8. Definitions Followed in India
9. International Tourist
10. Excursionist
11. Cruise Passengers
12. Domestic Tourist
13. Typologies of Tourists
III. TRAVEL MOTIVATIONS :
1. Tourism Import
2. Why do People Travel?
3. Travel for Business
4. Travel for Pleasure
5. The Romance of Pleasure Travel
6. Changing Perspective of Pleasure
7. The Need for Change
8. Travel for Health
9. Travel for Seeking Knowledge
10. Vagabondage 11. The Trip and the Fun en Route
12. Pleasures of Pre-and Post-travel
13. Travel and Second/Holiday Homes
14. Travel as a Challenge
15. Travel as a Means to Sharpen Perspective
16. Travel and the Social Perspective
17. Holidaying as a Cultural Norm
18. To Travel or not to Travel-Importance of Motivation
19. Travel as a Satisfier of Needs/Wants
20. Needs, Wants and Motives
21. Why Travel?
22. Tourist's Learning Process
23. The Motivation for Travelling/Tourism
24. Tourists with no or Constrained Choice
25. Studies on Travel Motivation(s)
26. Gray's Interpretation
27. Liindberg's View
28. Robinson's Classification
29. Maslow's Hierarchy of Needs Model and Travel Motivations
30. Plog's Psychographic Classification of Tourists and Travel Motivation
31. Travel Motivations as Related to Demographics i.e., Sex, Age, and Education
IV. TOURISM : Product AND TYPOLOGY :
1. Product
2. Joint Supply
3. Composite Supply
4. Tourism Supply
5. Tourism Product
6. Common Features of Tourism Product
7. Tourism Product - Types
8. New Product Development in Tourism
9. The Process of New Product Development
10. Provisioning of Quality Service
11. Attractiveness of a Tourism Product/Destination from the Viewpoint of a Holiday-Maker i.e., Demand Perspective
12. Tourism Industry
13. Tourism Typology
14. Emerging Tourism Paradigms
15. Changing the Rules of the Game
15. Competitive Strategies for Success
16. Tourism Paradigms
17. Tourism Import
V. TRAVEL INTERMEDIARIES :
1. Brief History
2. Meaning, Definitions and Types of Travel Agency/Tour Operator
3. Travel Agency
4. Types of Travel Agency
5. Characteristics of Wholesale Travel Agencies
6. Tour Operator
7. Ground Operator
8. Travel Agency/Tour Operator
9. Procedure of IATA Approval
10. What is IATA?
11. IATA-Objectives
12. Membership
13. Organizational Structure of IATA
14. Rules and Conditions for Recognition of Travel Agency/Tour Operator to Issue Airline Tickets
15. Application for IATA Approval/Appointment
16. Travel Agency and Tour Operator Linkages
17. Case Studies
18 Product Line/ Area of Operation
19. Functions/Activities
VI. TOUR PACKAGING :
1. Definitions
2. Components of a Tour Package
3. Types of Pack'age Tour
4. Tour Package - Designing and Developing Process
VII. TOURISM HEREINAFTER :
1. Exogenous Variables
2. Market Forces of Demand
3. Travel Industry in the 21 st Century
4. Strong Rate of Growth in the 21st Century
VIII. TRAVEL AND TOURISM TERMINOLOGY :
1. Air Travel
2. Ship Travel
3. Railroad Travel
4. Travel Agency/Tour Operator
5. Hotel Terminology
6. Satellite Accounting/Economics/Accounting Terms
7. General Terms
8. Tourism Abbreviations
9. Steamship Code Abbreviations and Reference Marks