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Marketing Research / Nair, Suja R.
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Marketing Research
Nair, Suja R.
 
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List Price : US$ 32.84
Our Price : US$ 26.27

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  Book ID : 10184
  ISBN-10 : 81-7866-609-X / 817866609X
 
  Place of Publication : Delhi
  Year of Publication : 2003
  Edition :
  Language :
 
   
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 CONTENTS
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CONTENTS:- Part I: Introduction. Nature and Scope of Marketing Research; Part II: Methods of Collecting Data; Part III: Research Process and Analysis; Part IV: Information and Applications of Marketing Research; Part V: Cases;
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